Fashion Tech

Fashion Tech refers to the intersection of fashion and technology, encompassing innovations and advancements that enhance the design, production, distribution, and consumption of fashion products. This field includes the use of digital tools, software, and new materials to improve the fashion industry’s processes and products. Examples of Fashion Tech include wearable technology (such as smartwatches and fitness trackers), fashion e-commerce platforms, digital fashion design software, 3D printing of garments, augmented reality (AR) applications for virtual fitting rooms, and sustainable fashion technologies aimed at reducing waste. The term highlights how technological advancements are reshaping the way consumers interact with fashion and how designers create and market their work.